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"WHAT IS BEXEL?" was designed to introduce our brand and its wide range of broadcast services. For many years, Bexel was known as a "Box House" - a huge warehouse full of audio, video and technical equipment for rent. But, when people actually took a closer look at the Bexel Experience, they saw an amazing variety of custom products, engineering expertise, unlimited technical advice and subsidiary brands with inventive, custom products servicing the biggest, most complicated broadcast events on the planet. Brand names sometimes really can tell an interesting story: Bexel is not and never will be just a gear house that does nothing more than video equipment rentals. Bexel is all about providing broadcast services to all of our customers, including the producers of the biggest and most important televised world events, using brilliantly designed and flawlessly executed systems and solutions. Producers that rent production equipment make deliberate choices about who ends up where in our rather tightly-knit industry. There are many video equipment rental companies and box houses to choose from but there is only one Bexel - the original and the genuine article. Welcome to the winning team - a service organization that did not form just by chance. Over 30 years ago, its founders and staff realized and proved that they can and will do so much more than just write down orders and deliver boxes. In this 22-slide Power Point presentation, our aim is to give you a glimpse of the variety of services offered by Bexel, to show the depth of our inventory and technical expertise and finally, to clear up the misconception that Bexel is just another box house... Slide 01
Bexel Broadcast Services is the umbrella brand that has trademarked the idea of superior 24/7/365 customer service to the broadcast industry. Under the main theme of renting production equipment and providing on-site technical expertise, Bexel maintains three specialty subsidiary brands: Bexel ASG - The Audio Specialties Group, Bexel BFS - Broadcast Fiber Solutions (the fiber specialists) and Bexel BVG - broadcastvideogear.com - the Bexel used equipment sales group. Slide 02
Bexel maintains a national network of clean, organized and well-stocked regional offices (located in major US production centers) run by long-tenured service professionals, seasoned engineers and operational logistics experts. The world headquarters and flagship facility (pictured here) is located in Burbank, CA., and features an impressive workflow contained within 50,000 square feet of warehouse and administrative space with nearly 10,000 square feet of mezzanine storage space. Slide 03
Bexel became a member of the Vitec Group in October 1991, through acquisition. Over the years, Vitec produced a number of award-winning business combinations and can now boast the most impressive array of camera support products (together under one ownership group) in the world. Vitec is organized into three main divisions, as follows: - Broadcast Services Division:
That's us! That is, Bexel and its rental products, services and subsidiary brands - Broadcast Systems Division:
Anton/Bauer // Autoscript // Clear-Com // Lite Panels // Microwave Service Company // Nu Comm // Oconnor // RF Central // Sachtler // Vinten // Vinten/Radamac - Imaging and Staging Division:
Bogen Imaging // Brilliant Stages // Gitzo // Kata // Litec // Manfrotto // Petrol // TCC // Tomcat
Slide 04
Bexel RENTS"¦
Our primary focus or "˜core' business revolves around the 30 year + legacy of renting the latest, greatest and best maintained professional / broadcast audio and video equipment - to the broadcasters of the world, the US Networks, producers, production companies and editing facilities. Bexel excels at technical support - before, during and after the production. Our rental services are organized into three main categories: - Video Equipment Rentals: All the right gear and technical support needed to create picture perfect television
- Audio Specialties and Support : Through our Audio Specialties Group, Bexel ASG
- Fiber Optics: Through our Broadcast Fiber Solutions subsidiary brand, Bexel BFS
Slide 05
Bexel also SELLS...
Bexel runs a small sales organization that focuses on specialty sales items, namely, used (and refurbished) audio and video equipment, certain new professional audio products that are key to our rental business and a very specific group of fiber optic interface products. Our sales functions are organized into three main categories: - Bexel BVG: Used audio and video equipment for sale
- Bexel ASG: New professional audio and communications solutions for sale
- Bexel BFS: Fiber optic connectors, interface devices and accessory products for sale
Slide 06
Always looking for production hot spots, right fit acquisitions, business combinations and alliance / partnerships that make sense, Bexel has opened many regional offices through the years. We are always honest with ourselves and our marketplace. If we find that an office location no longer fits the Bexel Experience (for a variety of reasons), we will carefully evaluate the available data and make the best decision for all concerned. Although we have had physical presence in Anaheim, CA, Irvine CA, Las Vegas, NV, Nashville, TN, Orlando, FL and San Diego, CA, circumstances of the day dictated closures or consolidations with other branches. Currently, you will find thriving Bexel facilities in Atlanta, GA, Burbank, CA, Chicago, Ill, Dallas, TX, Miami, FL, New York, NY, Seattle, WA and Washington DC area. The map shows how we can still service former branch markets (specifically Las Vegas and Orlando) from existing office locations. Slide 07
Beyond the core business of renting the best television production equipment in the business, Bexel is in the business of accenting every rental with superior packaging and that includes the technical expertise and know-how of our talented staff of specialists: the Audio Specialties Group (Bexel ASG), the Fiber Solutions team (Bexel BFS) and the professional gear movers at Broadcast Video Gear / broadcastvideogear.com (Bexel BVG). It is the combination of these experts, coming together daily on a wide variety of projects, that make Bexel the true innovator and trail blazing leader of the rental industry. Slide 08
The world's major sports producers agree: "If you want it done right, choose Bexel". We have extensive experience in servicing world events. We maintain the most impressive inventory of audio / video production equipment for rent in any broadcast market. We provide breathtaking images from challenging, space-constricted, remote and exotic television environments all over the world. Here is a short list: Olympic Games: Summer and Winter // World Cup Soccer // NASCAR // Masters Golf // US Open Golf // MLB All Star Game // MLB World Series // The Superbowl // College Football // NCAA // BCS Football // UFC // National Finals Rodeo // US Open Tennis // NBA Playoffs // NBA All Star Game // NCAA Final Four // Breeders Cup // The Kentucky Derby // The Preakness // The Belmont Stakes // PGA Grand Slam // NBA // NFL // NHL // MLB // PGA // ESPN/ABC // CBS Sports // NBC Sports // Fox Sports // Turner Sports // NFL Network // NFL Films // NBA TV // Comcast // SportsNet // Big Ten Network Slide 09
Reality Television: The new frontier. Unscripted and very often "˜unknown' in the sense that you never know where the production day will take you. Our experience with complicated set-ups in tight turn-around situations really makes the difference to the reality show production staff. On our who's who list you'll find the biggest, most important shows, from the top producers in the field. Here is a sample of our work: The Apprentice // Celebrity Apprentice // Hell's Kitchen // Survivor // The Osbournes // Dancing With The Stars // American Idol // Big Brother // So You Think You Can Dance? // The Biggest Loser // Last Comic Standing // The Casino // The Contender // The Apprentice: Los Angeles // Trading Spaces // Celebrity Rehab with Dr. Drew // Kathy Griffin: My Life on the D-List // Girls Behaving Badly // The Jamie Kennedy Experiment // Opportunity Knocks // Extreme Makeover: Home Edition // Moment of Truth // The Newlyweds // America's Next Top Model // Paula's Party // Project Runway // Don't Forget The Lyrics // Super Nanny // Mad Mad House // The Dog Whisperer Slide 10
That's Entertainment"¦ From the Academy Awards to Hannah Montana "“ live on stage in 3D, Bexel is there. Serving the top TV producers in the world and working the most complicated shows, Bexel has built a reputation that keeps the brand in lock-step with the Hollywood "A" Team - from every major award show to the biggest entertainment extravaganzas transmitted to every size TV screen in America: Academy Awards // Earth Day // Presidential Inaugurations // MTV Movie Awards // Video Music Awards // DNC Conventions // Country Music Awards // Hannah Montana 3D // The Rose Parade // BET Awards // The Emmy Awards // Kennedy Center Honors // The Grammy Awards // Macy's Thanksgiving Day Parade // Madonna in Concert // SAG Awards // Independent Spirit Awards // Britney Spears: Live // U2: Zoo TV: Live from Sydney // The Tony Awards // Frank TV // The Tonight Show // Jonas Brothers 3D // David Copperfield Magic // Critic's Choice Awards // RNC Conventions // The Rolling Stones in Concert // Michael Jackson Tribute // American Music Awards // People's Choice Awards // Curb Your Enthusiasm // The Late Show with David Letterman // Golden Globe Awards Slide 11
From TV Technology magazine: Bexel Broadcast Services, which has been involved with the Olympics going back to 1984 in Los Angeles, will support BOB, NBC Olympics, NBC News, and others in Bejing. "We're supporting them with a number of different items, a couple of small flypacks, a couple of Sony 3300 Super Mo's, and a number of long lenses," says Craig Schiller, VP/GM of Live Event and Field Production. "We're also supporting the remote camera venders with a number of wide angle lenses." The new offering from Bexel is the Hercules flypack and NBC Olympics will use it for the aquatic events. As a result of size, space and economic constraints, flypacks will have a larger presence at this summer's Olympic Games, but that does not mean that the production will be scaled down. Bexel Broadcast Services will be one of the prime vendors with their trail blazing "Hercules" HD Flypack - the first and only of its kind. Bexel will break new ground for Olympic broadcasts. Slide 12
Hercules HD Flypack Breaks New Ground in Beijing - From SVG News: "Over the years we've heard a lot of comments about flypacks and the ergonomics of flypacks with regards to the operating positions, being in front of shipping cases, not having proper consoles for operating positions," explains Craig Schiller of Bexel Broadcast Services. "So we've taken that into account and have come up with something that we feel is quite unique. We have combined a number of racks into what we're calling dual racks. And we're doing a lot of internal wiring and including some operating positions in what we're calling modules." Hercules has many key components including the Sony MVS-8000G HD Switcher with individual keyer resizers and internal format converters so it is future-proofed to support the 1080-line progressive-scan high definition (HD) production of tomorrow. Slide 13
Our first major project on the world stage was World Alpine Skiing Championships in Aspen Colorado, at the request of Mr. Manolo Romero, back in 1988. We provided the field ENG cameras and edit systems to service all of the foreign broadcasters. That successful rental began our long support relationship with Mr. Romero and his various entities for the Olympics, such as Barcelona in 1992, in an ever-expanding role for all future Olympics. In 1994, World Cup Soccer was in the US Mr. Romero secured the contract to provide the support facilities to all rights holder broadcasters. We were the sole source provider for all equipment to support the 1994 World Cup Soccer Tournament "“ that is, all equipment other then the main venue mobile trucks and IBC infrastructure. The equipment supported over twenty international broadcasters, (all of which we still support today, including ARD/ZDF, SRG, NRK, FT1, FT2, Televisa and Univision to name a few. Slide 14
1994: ENG cameras, field edit systems, small fly-packs, cameras and recorders in the IBC. Located in Dallas, Texas with venues including Atlanta, Dallas, Detroit, Chicago, Orlando, Miami, Washington DC and the Finals in Los Angeles at the Rose Bowl in Pasadena, California.. The month-long project was a $2.5M win - which went a lot further back in 1994! One month / eight states. It was an extremely complicated project at a time when the rental industry was very small with limited resources. Slide 15
Bexel as a technology partner: We spend a great deal of time searching out the latest innovations and technical breakthroughs, industry-wide. You will find our presence strongly felt at NAB, various regional trade shows and our own product showcases and client-driven tech forums. Slide 16
Bexel.com Follow our success stories. All the Bexel News that's fit to print can be found daily in the NEWS section of our website. Slide 17
Bexel.com Electronic advertising. We have a variety of messages and updates - equipment changes, new arrivals, tech advice, staff announcements and more - sent out to our core client base and specialty production companies, on a regular basis. Slide 18
Bexel.com Over 1200 hits daily / 48% bounce rate / 66% new visits / average time spent per visit: 2:17 / traffic: 60% from search engines, 29% direct traffic and 11% from referring sites. The new Bexel website is a good production tool and reference resource, featuring... Slide 19
An Electronic Equipment Guide that helps you make better choices Slide 20
Bexel.com Visit The Rental Equipment Guide to see detailed equipment listing, specs, photos, links to manufacturer sites, special services, applications and various used gear items cross-referenced throughout. Slide 21
Bexel: The Original Broadcast Equipment Rental Company. 30 Years Strong // Ideas to Reality ...that is what differentiates us from all others. Slide 22
Visit bexel.com
To view a PDF of this presentation, click HERE (pdf download) Bexel is a member of The Vitec Group plc.
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